About the Research for the Book
A Book Based on Extensive Research
Cancer—Now What? is based on much more than just Dr. Kenneth Haugk’s personal experience; it also draws on extensive research. He led a 16-person research team that dedicated more than 35,000 person-hours to the project over the course of five years.
In developing the book, this research team worked with 2,741 cancer survivors and loved ones of those diagnosed with cancer, as well as 820 medical professionals in oncology and other fields. The words, experiences, and expertise of these research participants contributed greatly to the depth and authenticity of the book.
What the Research Included
Conducting 173 focus groups, where people shared their experiences with cancer and the wisdom and practical insights they gained, along with their thoughts about specific topics in the book
Interviewing 1,037 people in person and over the phone, gathering in-depth information and responses to the book’s content
Sharing portions of the book with 2,125 people to get their comments and suggestions
Having 836 people—including 25 oncologists and 106 other physicians—read the entire manuscript from beginning to end and share their thoughts and impressions
Collecting responses to thousands of written surveys focusing on people’s thoughts about key material
Studying, discussing, and incorporating comments and suggestions from research participants in order to make the book as useful, encouraging, understandable, and effective as possible
The result of all this research is a book that’s true to people’s actual experiences with cancer—providing timeless information, practical ideas, and genuine hope.